Whitsundays
Hospitality employs 77% of local workers, making Whitsundays one of the most tourism-concentrated labour markets in Queensland. With a median age of 29, eleven years below the national figure, and 38.1% of residents born overseas, the population is young and internationally mobile. Only 34.3% of residents stayed put over the five-year period, compared to the majority in most suburban areas, reflecting the transient nature of a resort-area workforce. Household income sits in the 71st percentile nationally despite these characteristics, driven by full-time employment rates of 77% across 1,105 full-time workers.
Population
2,281
Median Age
29.0
Household IncomeiMedian weekly household income (ABS Census)
$1,902/wk
DAs (12 months)iDevelopment Applications lodged in the past year
0
Median House
$469K
Estimated from rent (2025)
The estimated median house price of $469,000 sits at a more accessible level than most coastal Queensland markets, with monthly mortgage repayments around $1,790 and a mortgage-to-income ratio of 21.7%, below the 30% stress threshold. Separate houses account for 43.1% of dwellings and apartments 15.4%, giving buyers a reasonable range of stock. Bedroom distribution skews small: 39.7% of dwellings have 0-1 bedrooms, reflecting the resort accommodation profile, while 3-bedroom homes account for 23.3% and 4-plus just 10.3%. Outright owners represent only 25.2% and mortgage holders 8.4%, well below national norms, because 66.4% of residents rent, a figure driven by the transient hospitality workforce rather than by distressed demand.
For Buyers
The estimated median house price of $469,000 sits at a more accessible level than most coastal Queensland markets, with monthly mortgage repayments around $1,790 and a mortgage-to-income ratio of 21.7%, below the 30% stress threshold. Separate houses account for 43.1% of dwellings and apartments 15.4%, giving buyers a reasonable range of stock. Bedroom distribution skews small: 39.7% of dwellings have 0-1 bedrooms, reflecting the resort accommodation profile, while 3-bedroom homes account for 23.3% and 4-plus just 10.3%. Outright owners represent only 25.2% and mortgage holders 8.4%, well below national norms, because 66.4% of residents rent, a figure driven by the transient hospitality workforce rather than by distressed demand.
For Investors
A 66.4% renter share places Whitsundays among the highest-renting communities in QLD, well above the national average. Weekly rent of $356 against a $469,000 estimated median implies a gross yield near 3.9%, modest by regional standards. The vacancy rate of 14.6% is an important counterweight: oversupply in the accommodation sector is real and structurally driven by the resort economy. Net overseas migration averages 287 residents a year, the primary growth driver, while internal migration adds 72 annually. Population grew 37.6% over the decade and is forecast to reach 18,215 by 2030 under the medium scenario, which provides a supportive demand backdrop despite the high current vacancy rate.
Schools in Whitsundays iICSEA: school advantage index. 1000 = national avg, higher = more advantaged
Hamilton Island State School
Prep-6 · 19 students
Demographics
Whitsundays has a median age of 29, which is 11 years below the national figure, making it one of QLD's youngest communities by this measure. Overseas-born residents reach 38.1%, which is 16.5 percentage points above the national average, the highest gap among the comparison anchors in the brief. English ancestry leads at 675 residents, followed by Irish (186) and Scottish (150). Household size averages 2.0, which is 0.5 below national, consistent with a population dominated by single workers and couples without children: 53.8% of families are couples with no children. The unemployment rate of 1.2% is exceptionally low, reflecting the high demand for hospitality labour in an active resort corridor.
Age Distribution
Bedrooms
Dwelling Structure
43.1%
Houses
9.2%
Townhouse
15.4%
Apartment
Tenure
Tenure is defined by renting: 66.4% of residents rent, which is substantially higher than the national average, while outright owners at 25.2% and mortgage holders at 8.4% are correspondingly low. This split reflects the workforce rather than housing stress, as rent-to-income sits at 18.7%, comfortably below the 30% stress level. Stock composition favours smaller dwellings: 39.7% have 0-1 bedrooms and 26.7% have 2 bedrooms, together accounting for two thirds of all dwellings. Separate houses represent 43.1% of the total and semi-detached 9.2%. The estimated median house price of $469,000 is consistent with a regional coastal market, and affordability has improved from 43.8% in 2011 to 41.2% in 2021.
Mortgage / mo
$1,790
Rent / wk
$356
HH Size
2.0
Personal Income / wk
$942
Vacancy Ratei% of dwellings unoccupied on Census night (ABS 2021)
14.6%
Unoccupied
23
Rent / IncomeiMedian rent as % of household income. Over 30% = housing stress
18.7%
Mortgage / IncomeiMedian mortgage as % of household income. Over 30% = housing stress
21.7%
Community Profile
Ancestry
Household Composition
53.8%
Couples, no children
156
Total families
Economy & Employment
Hospitality dominates at 77% of the employed workforce, or 842 workers, an industry concentration that is unusually high by any state or national comparison. Transport accounts for 4.5% and Administration for 3%. By occupation, Community and Personal Services leads with 401 workers, followed by Labourers (282) and Managers (212). The full-time employment rate is 77% across 1,105 workers, above the national rate for similar-sized communities. SEIFA scores place Whitsundays at decile 5 on IRSAD and IRSD, at the national median, and decile 4 on IEO, which is below the median for education and occupation, consistent with a workforce concentrated in operational hospitality roles rather than professional or knowledge sectors.
Unemployment
1.9%
Labour Force
10,788
Unemployed
205
Quarterly Trend
Source: SALM Dec-25
Socio-Economic Indexes (SEIFA)iABS index ranking suburbs from 1 (most disadvantaged) to 10 (most advantaged)
Full-time
77.0%
Part-time
21.8%
Participation
66.6%
Employed
1,435
Occupations
Top Industries
University
25.6%
Postgraduate
4.0%
Born Overseas
38.1%
Dwellings
65
Transport to Work
Transport patterns reflect island and resort geography: 72.8% walk or cycle, a remarkably high figure compared to most Australian communities, while public transport accounts for 11.9% and car driving just 11.5%. No schools are recorded inside the Whitsundays SA2 boundary, so families with children depend on facilities in surrounding areas. Crime data is not available in this dataset. The IRSAD decile of 5 places the area at the national median for advantage and disadvantage combined. The volunteering rate is 12.1% and only 0.9% of residents need daily assistance, both typical of a young, able-bodied workforce population. Household income in the 71st percentile nationally points to solid earning capacity despite the mid-tier SEIFA scores.
Drive
11.5%
Public Transport
11.9%
Walk / Cycle
72.8%
Work from Home
N/A
Population Forecast
+2.14%/yr
(+355 people/yr)
EstablishedPopulation grew 51% since 2011 and 37.6% over the last decade, well above average for QLD regional communities. The current area population of 16,597 (2025) is forecast to reach 18,215 by 2030 and 18,571 by 2031 under the medium scenario, adding roughly 355 residents a year. Overseas migration is the primary driver at 287 net arrivals annually, supported by internal migration of 72 per year. The gentrification assessment shows early signs, with signals including the population surge, overseas inflow and net internal migration, though the gentrification score of 36 indicates the process is nascent. Rent grew 17.5% over the measurement period and real income grew 1.4%, so purchasing power has not kept pace with housing cost shifts.
Historical + Forecast
Hamilton-Perry + Holt smoothing on ERP 2001-2025
Age Cohort Forecast
Primary Driver
Overseas Migration
Net Overseas / yr
+287
Net Internal / yr
+72
Gentrification Signal
Early signs
Population +51% since 2011, Net internal migration +72/yr, Strong overseas inflow +287/yr
National Ranking iPercentile rank among ~15,000 AU suburbs. 90% = higher than 90% of suburbs
How Whitsundays compares to ~15,000 Australian suburbs
Frequently Asked Questions
Is Whitsundays a good suburb to live in?
Whitsundays suits people drawn to a resort lifestyle and hospitality employment. The area scores decile 5 on IRSAD nationally, median on advantage measures. Household income sits in the 71st percentile and unemployment is just 1.2%, but the 66.4% renter share and 65.7% turnover rate reflect a transient rather than settled community.
What is the median house price in Whitsundays?
The estimated median house price is $469,000, based on 2025 rent data. Monthly mortgage repayments average $1,790, giving a mortgage-to-income ratio of 21.7%, below the 30% stress threshold. Weekly rent averages $356.
What schools are in Whitsundays?
No schools are recorded inside the Whitsundays SA2 boundary in this dataset. Families rely on schools in surrounding areas. The suburb has a median age of 29 and 53.8% of families are couples without children, so school demand is lower than in typical residential communities.
Is Whitsundays safe?
Detailed crime statistics are not available for Whitsundays in this dataset. As indirect indicators, the area scores decile 5 on IRSD nationally (at the median for relative disadvantage), unemployment is just 1.2% across 1,435 employed residents, and only 0.9% of people need daily assistance.
Is Whitsundays good for property investment?
The 66.4% renter share and net overseas migration of 287 per year support tenant demand, and population is forecast to reach 18,215 by 2030. However, the 14.6% vacancy rate signals current oversupply in the accommodation segment. A gross yield near 3.9% is modest for the risk profile.
How is Whitsundays's population changing?
Population grew 37.6% over the past decade and 51% since 2011, well above state and national growth rates. The area population reached 16,597 in 2025 and is forecast to grow to 18,571 by 2031, adding around 355 residents a year. Overseas migration of 287 net arrivals annually is the primary driver.
What languages are spoken in Whitsundays?
38.1% of residents were born overseas, which is 16.5 percentage points above the national average. Language data is not broken out in the dataset, but ancestry records show English (675), Irish (186) and Scottish (150) as the leading groups, alongside 559 residents with non-specific ancestries.
How to read these comparisons
Phrases like "above the national average" reference the unweighted median across Australian suburbs with more than 1,000 residents, not population-weighted national figures. Suburb-level medians are more useful for ranking suburbs against each other; ABS census headlines are population-weighted (so dominated by Sydney and Melbourne) and can read very differently.
Current baseline (refreshed 2026-05-10): median age 40, university-educated 30.1%, born overseas 21.6%, average household size 2.5 people.
Data sources: ABS 2021 Census (demographics, income, tenure), state Valuer-General (house prices), Department of Jobs SALM (unemployment), ACARA (school ICSEA), state Crime Statistics agencies (offences), council DA portals (development applications). Population forecasts use a Hamilton-Perry cohort model calibrated to ABS ERP.
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